Vietnam Exports Coffee More but Earns Less: Where Are the Investment Opportunities?
Vietnam is exporting more coffee, but earning less from it. During the first nine months of 2026, Vietnam exported approximately 1.45 million tonnes of coffee, generating US$6.57 billion in revenue. Export volume rose around 16% year on year, while export value fell approximately 7%. Foreign-invested enterprises contributed more than 40% of export revenue. The message is clear: selling more coffee does not necessarily mean earning more. For businesses relying on green coffee trading, international price fluctuations remain a major risk. Processing, product development, and stronger customer relationships offer alternative ways…
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