Europe Sanitary Ware Market Outlook 2030: Industry Insights & Opportunity Evaluation, 2019-2030


Sanitary ware is classified as plumbing appliances, including sinks, bathtubs or toilet bowls, built of ceramic or enamel metal. In other words, sanitary ware refers to products or articles required to maintain hygiene or cleanliness.



Europe Sanitary Ware Market By Product Type (Toilet Sink/Water Closet, Wash Basin, Pedestal, and Cistern); By Material (Ceramic, Pressed Metal, Acrylic Plastic & Perspex, and Others); By Application (Kitchen and Bathroom); By End-User (Commercial and Residential); by Region (UK, Germany, France, Spain, Italy and Rest of Europe) – Analysis of market share, size & trends for 2016-19 and forecasts to 2030

Product Overview
Sanitary ware is classified as plumbing appliances, including sinks, bathtubs or toilet bowls, built of ceramic or enamel metal. In other words, sanitary ware refers to products or articles required to maintain hygiene or cleanliness. They are produced by mixing all the raw materials such as clay, quartz, and feldspar in a fixed proportion, then casted and molded to form the required final product. Sanitary ware comprises a range of products such as toilets, washbasins, pedestals, bidets, urinals, sinks, and bathtubs. It also accommodates accessories such as soap holders, ashtrays, towel rod, toilet paper holder, and some other products.
Market Highlights
Europe Sanitary Ware Market is anticipated to reach USD XXXX Million by 2030 from USD XXXX Million in 2019 growing at a CAGR of XX% during the forecast period. The Sanitary ware market is expected to grow on the back of the following reasons. Increasing sanitation and health concerns, the presence of a huge quantity of raw materials, as well as rapid growth of the construction sector, are boosting the growth of the sanitary ware market in Europe.
Europe Sanitary Ware Market: Segments
Increasing Innovations in Water closet
Sanitary Ware Market by product type is segmented into toilet sink/water closet, wash basin, pedestal, and cistern. Among these the toilet sink/water closet dominated the sanitary ware market with a market share of XX% in 2019 and is expected to continue dominating the market over the projected duration. Increasing awareness for hygiene, rising levels of disposable income and increase in demand for premium health products has led to growth of this segment. In addition, water shortages and other environmental issues have propelled the producers to build advanced types of toilet sinks / water closets in order to reduce wastage of water.
Europe Sanitary Ware Market: Market Dynamics
Drivers: Increased Construction Activities
The increasing volume of the real estate market coupled with growing construction activities including both new and renovated buildings are likely to boost the demand for sanitary goods all across the region. Moreover, government policies and initiatives to improve sanitation facilities, rapid urbanization, and rising disposable income are some factors driving the growth of the market in the region.

Interruptions in Supply Chains
Producers face ecological issues in the extraction and delivery of raw materials. Also, participants in the sector and producers in particular face the task of managing the operating costs and eventually raising the product’s final price.
Europe Sanitary Ware Market: Region
Europe Sanitary Ware Market is segmented on the basis of regional analysis into six major regions. These include UK, Germany, France, Spain, Italy and Rest of Europe. Geographically, Germany is expected to dominate the market in Europe over the forecast period, owing to increase in number of investments & expenditure in construction sector, increasing health & hygiene concerns, housing activities, technological advancement, and supportive government policies are likely to boost the demand for Sanitary Ware in the region.
• Roca Sanitario S.A.
Company overview
Business Strategy
Key Product Offerings
Financial Performance
Key Performance Indicators
Risk Analysis
Recent Development
Regional Presence
SWOT Analysis
· Villeroy & Boch
· Duravit AG
· Grohe
· Ideal Standard
· Burgbad
· Hansgrohe
· Alpae
· Catalano
· Jacob Delafon

Europe Sanitary Ware Market Report also contains an analysis on:
· Europe Sanitary Ware Market by segment:
• By Product Type
o Toilet Sink/Water Closet
o Wash Basin
o Pedestal
o Cistern
• By Material
o Ceramic
o Pressed Metal
o Acrylic Plastic & Perspex
o Others
• By Application
o Kitchen
o Bathroom
• By End-Users
o Residential
o Commercial
• By Region
o UK
o Germany
o France
o Spain
o Italy
o Rest of Europe

• Europe Sanitary Ware Market Size
• Europe Sanitary Ware Market Dynamics
• Supply and Demand
• Current Issues/trends/challenges
• Competition and Companies Involved in the Market
• Value Chain of the Market
• Market Drivers and Restraints

Additional information


Geography Covered

Date Published